The Altus Times (Altus, Okla.), Vol. 112, No. 292, Ed. 1 Tuesday, May 29, 2012 Page: 5 of 10
This newspaper is part of the collection entitled: Altus Times-Democrat and was provided to The Gateway to Oklahoma History by the Oklahoma Historical Society.
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Altus Times • 5
TUESDAY, MAY 29, 2012
U.S
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for the heer ADVERTISING RESULTS
DISCOUNT PRESCRIPTIONS
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Dodgers lose to Brewers, but mood
is buoyant with Kemp set to return
Iorue Carns
• Fax kro* ‘ *
■ Grarox Drv
By Dylan Hernandez
Angele
HARMMACY
Mon-8484
2100 E. Bra
880-4
CABLE
----- WTWE
Watch us make you smile:
ence over the course of the next several
years w they become bigger brands in ma
for markets
That combination is promising and can
be an advantage when you’re negotiating
your television deals.
But Carter points out that while the Big
East is losing strong brands with loyal
alumni (such as Syracuse and Pittsburgh),
the replacements don’t necessarily bring
much excitement or history SMU might be
based in Dallas, Carter said, but Texas loot-
ball fans won’t be choosing the Mustangs
over Texas, Texas A&M or even TCU.
And schools such as SMU or Central
% Serve ke Bette & Dried K* Hel
• Canpuserud Farmary Server • m Comet onn thm
A
TERRIBLE
THING HAPPENS
WHEN YOU DON’T
ADVERTISE.
NO ONE
NOTICES
YOU
ANYMORE
Florida carry little weight nationally That L
point was amplified in a CBSSports com
• Ne Nury-a Dory
• Ste NO PM*
• Sese Cowes Doroe
view of it," Mattingly
said “He’s on the bag
and we know it We asked
(Tichenor) to get help He
wouldn’t do that
Later in the inning, Aoki
scored on a single by Ara
mis Ramirez, who’d hom
ered in the fourth, and Ryan
Braun scored on Rickie
Weeks sax rifice fly, inc reas
ing the Brewers lead to 3 1
Loney questioned why
Tichenor didn’t seek help
from fellow crew members
"We knew he missed the
all right away "Loary said
1 didn’t have to go see the
replay The confusing part,
1 think to a lot of people
would be why wouldn’t
you ask for help? You’re say
ing that s your call, but no-
body s perfect
Loney advocated wider
use of replay rev iew
" The more times these
calls happen, the more
people will want tex hnology
involved to get it right The
said "We’ve already started
to do that with the home
runs Get it right what
ever it takes *
He called for other ( hang
es in the way games are of
fi lated suggesting that the
home plate umpire might
not be in the best position
to call balls and strikes
"When you watch from
center field that’s the
best way to see balls and
strikes * I oney said
Asked if he wanted the
game to be called by robots
Loney said "We’ll probably
eventually get there We
could be within O years of
that -
runs batted in total to 42
And along the way, there
were contributions from
te veterans such as Jerry Hair
LOS ANGELES The ston Jr and rookie call-ups
I 0 Angeles Dodger ( lub such as Scott Van Slyke
house was silent and almost - That’s why you call it a
empty Monday night in the team, right?" manager Don
wake of a 3-2 loss to the Mil Mattingly said
waukee Brewer Mattingly called on the
Then Matt Kemp walked Dodgers supporting cast to
continue to make contribu
"We got some reinforce tions
ments : Andre I thier "We still don’t know how
shouted Matt’s going to come back,"
Kemp smiled Back from Mattingly said
a two game minor league Kemp hit a home run in
rehabilitation assignment both games he played for
in New Mexico that hecom triple \ Albuquerque He
pleted earlier in the day he was five for seven and drove
and those are some good schools said for secure a IV deal that matches say the
mer Madisor Square Garden president and ACC s deal with ESPN But if more thar
sports televis .....tecutive Bob Gutkowski one outlet is bidding the Big East can cer
who runs the sports and entertainment di tainly match or exceed the deal it bypassed
t New York based Innovative Stra last ear
teg M gement Sol think distributors Berke who has worked with many col
tre interested in their product. . Loos
, , , i ..........lege and professional teams and assisted
they have machinesthat need pryfnig
: ay. The Big East is still a very the Yankees in launching the YES Network
product." has a more optimistic view for the Big East
G tkowsk also points out that the emer He said that the Big East can ultimately
ge , NBC Sports and Fox’s increased fetch a rights fee in the range of the ACC s
interest adding college sports program $3.6 billion deal, but only if the conference
g wi or ly drive the price higher when remains intact by the fall
neg ations get seri us So although the There are only so many major ollege
Big I ight b declining the market for conferences in the mix and only so many
progs ming uld still result in more rev professional sports leagues Ivailable to 1
er * r the Conferencefer programming, Berke said
n • dscap and competition has got That’s a big advantage of the Big East -
ter ggressive nd there’s such a limIi 5.1 1-, .1 0031
L Berke said you are a television distribu
tation of good, sold product. GutowSKI
aid The tin ng is right for [the Big tor for college sports you have relatively
few options So no matter how you want
‘ At week’s onference meetings, Big to configure these schools, there’s still ma
East : : trators touted the conference s jor programs and then s a relatively fixed
at 1 reach The football division will amount of them And you have more and
add Te I € Phil ide phia) SMU (Dallas) more distributors and media platforms It s
( er tr F or da Orlando) and Navy (Wash a matter of demand”
ington and Baltimore) along with Hous
ton Me mphis and San Diego State
So the Big East will have a presence in
the top 50 markets in the country, reaching
12 million households and 27 per ent of
television markets
“That helps but it’s a combination of
markets and brands Belke said “Some
of the opportunities you have, (networks)
are able to essentially choose rising stars
When you’re able to move into Orlando or
Houston, those programs could be rising
stars That really establishes your pres
Page 4 story Thursday, as an industry source spec
ilated that the newly onfigured Big East
er * Seal B. sketba ‘ aker am of it’s might attra t u ittle as $ O million a year
‘ ke t ar 1 : Y the tournament The regu from the next TV dea Another source in
A % son baskriha has ST value L u
r the CHS ston wondered tow ShOOIs toy
t’s relatively speakingmmedity There .
) ,; ng fr T the M int if West iI 1 ( onter
tera y thousandsDur t Dasxethal ,
gan es men’s and women’s out there ence ( SA would suddenly be worth more
The bulk f your revenue the bulk of your in the Big East
profitability as a school or a conference Market size is ertainly very impor
omes from football That’s why it’s abso tant, but when you don’t have a compelling
itely critical for the Big East to be seen as group of brands that bring with them the
a vita otball conference." tradition, it makes it really difficult to be
Nr despite what seems to be a hodge able to tell that story," Carter said "When
pode t pr grams spanning the country you’re trying to sell the Big East after their
the Big East does offer something that me major reconstruction 1 think it become
let • vet lots and lots of progran 1 little more lift ult to get your hands
1 • The onferet e will eventually have around it because it doesn t have the same
1 lootba schools with teams based in 1 1.....
, . IOO or feel that it’s had Muston ally That 15
four times zone, providing a steady stream
f games a huge component relative to market size
The teams might not be vying for BCS the winning tradition, the brand strength,
titles, but the Big East can offer a high level the potential for compelling rivalries It’s
of footbal for viewers with an insatiable ap not there
petite f ir sports So from where C arter sits in Pac 12 coun-
“It’s footprint that’s national in scope try the Big East might be hard-pressed to
Was set to be activated from in five runs
the 15-day disabled list Juan Rivera, who was
Tuesday also in Albuquerque the
Kemp made a brief stop Last two days, was two for
at his locker On his way out five with a home run The
if the lubhouse he leased Dodgers’ opening day left
Ethier about his shoes Eth hielder Rivera will ontinue
ier teased him back his rehabilitation assign
"He’s the big target in the ment with Class-A Rancho
lineup and it’s nice to have Cucamonga He could be
him ba k there and have the activated by the time the
attention focused back of Dodgers visit Colorado on
him,” Ethier said Friday
Inc luding the Is Mi r The Dodgers might have
day n ght the Dodgers were wor again without then
I over the 1 lays Kemp Monday night if not for a
was sidelined because if disputed all at first base by
a strained left han string umpire Todd Tichenor
The , n red their ead in Norichik 1 Lok w i alled
it Nationa League West safe it first base to start the
ver the San Francisco Gi sixth inning as Tichenor
ants from six to 6 (games n ed that first baseman
Ethier remained a con James Loney was off the
stant for ( it the n ddke bag when fielding I thr Yw
1 the cup The leanup by pitcher Aaron Harang
hitte r batted & Kr mp’s Replays indicated 1 oney s
absen 1 Ethier hit two foot was on the base
home runs and drove in Loney protested Si did
nine runs increasing his Mattingly
National League-leading We have a pretty good
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Bush, Michael. The Altus Times (Altus, Okla.), Vol. 112, No. 292, Ed. 1 Tuesday, May 29, 2012, newspaper, May 29, 2012; Altus, Oklahoma. (https://gateway.okhistory.org/ark:/67531/metadc2184635/m1/5/?q=War+of+the+Rebellion.: accessed August 15, 2024), The Gateway to Oklahoma History, https://gateway.okhistory.org; crediting Oklahoma Historical Society.