The Byron Republican. (Byron, Okla.), Vol. 12, No. 14, Ed. 1 Friday, June 23, 1911 Page: 3 of 6
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The Byron Republican
- H L Wilson Ed A Prop
BYRON t ' i
1 OKLA
Keep cool and yon will bo cooL
Also tub tho peat that rocks tho
boat
It moot bo creat to be skinny In hot
weather
Do not overwork yourself taking hot
weather advice
More popular than others are hot
waves with broken backs
Now the man who sleeps out of
doors finds It easier to make converts
There ought to be a Nobel prise for
the personage who Invented shirt
waists
About the only time the women art
good listeners Is when the preacher
' la talking-
New York complains of si shortage
- of water despite the fact It Is sur
nunded by It I -
k Jr V mm mm— M — '
Detroit’s team loses a game on rare
occasions to prove that Its players are
merely human
Chicago Is now advocating air baths
A short time ago one of Its dtisena
died In a bathtub -
A New Jersey man who ate ' pie
twice a day for 89 years is dead-gone
to his desserts as It wers
After ' college professors reach
certain age they don’t seem to care
- what they say about women
There has been discovered one of
thoee old-fashioned baseball games In
which one team scores 80 runs
At the Hoe library sale "The Swan
Book" brought 921000 Its new owner
would not read i( for twice that
- London dressmakers now propose
a gown with a detachable train Hub-
by we presume will be the swltch-
P“- Vi V
However! the aviator who threatens
to fly up Broadway will not be the
only high flyer on that wicked thor-
' oughfare
' 'The earnings of the average New
York lawyer amount to about $1000 a
year "Earnings’ is a diplomatic way
of putting it -
I - Stealing a base on the rest of the
country a Massachusetts school fa
using batting averages to stimulate In-
terest in mathematics :
i
New York has Just sent 12000000 of
worn out money to Washington ' The
fellows the New Yorkers took It away
1 from wera probably sent to the boa-
- pltsL
A New York raiser committed sui-
cide because he was lonesome and
yet you can hardly blame people for
not wanting to keep a miser’s
pany
A western’ railroad has placed on
Its rails a car reserved for women
' only - but the women do not after
all prefer an Adamless Eden on
wheels
Don’t be discouraged If the results
you get from your garden make it
Seem expensive The price put upon
Madison Square garden In New York
Is $3600000
A chewing gum famine Is threat-
ened In Chicago as the result of a
strike Our old-fashioned notion of
nothing to worry abou’ is a chewing
gum famine
A canvass of the coeds In Chicago
- university shows that only two per
cent of them are planning matrimony
That's all right there’s no need to
burry the girls -
There are a great many unreason-
able persons In the world but few are
more so than the New Yorker who
stabbed a deaT mute because he failed
to reply to a question
A ’ Boston street car conductor
found a $6 M0 necklace on the floor
of pis car And we thought that
women who wear $6000 necklaces al-
ways-rode In automobiles
A Brooklyn woman who Iq 101
years old attributes the fact to her
habit- of arising every morning at 0
o’clock Many reel that getting up
gt 0 every 'morning Is enough to make
anyone old
i
Professor Sargent of Harvard has
It figured out that flowers will reform
bad boys The next time your youth-
ful son pours water into the gasoline
tank of your automobile hand him a
$6 hunch of violets
"Let the baby squall by all means"
sy s' Professor W A McKeever of
' the Kansas Agricultural uollege
thereby proving that all the maaslvo
Intellects' have not been corailed by
the eastern universities
Bt Louis has provided s farm horns
for the horses of the city departments
when the animals grow too old and
Infirm for work' Appreciation of any
kind of past usefulness In public work
’’ Is so rare either la man or beast that
this grateful act to faithful four-footed
servants does credit to the tlty pah
A the spirit and geaaroslty
I y1""!! ThompiilTa Ey WliM ) Sleeping beneath the canvas Is
'
IMPORTANCE OF
REQUIREMENTS
With Understanding of Grades and Classes of Beef
Porlk Breeders and Feeders May Judge Carcass :
Yield and Regulate His Feeding Ac
cordingly— Stviral Factors
' " ' Not Appreciated
(By L D HALL)
- ' Breeders ' feeders or Investigators
Who consider only the cost of produc-
tion and the market value of the live
animal Ignoring the demands of the
meat trade overlook one of the most
Important factors that affect the live-
stock market and may thus fall to fol-
low the most rational lines of Im-
provement in breeding and’ feeding
With an understanding of meat-trade
requirements It Is possible for a stock-
man to Judge the carcass yield and
quality of his animals Intelligently
as buyers at the stock1 yards because
his knowledge of the feeds used
length of feeding period and gains
made are as essential In making suoh
eetlmates as the apparent form con-
idltlon and quality of the fat animal
upon which points the buyer must
chiefly rely
The descriptions ' presented are
baaed on data secured In an Investiga-
tion at wholesale meat markets at the
Union stock yards Chicago and also
at prominent wholesale and retail
markets In Chicago and other dtles
which are supplied from the large
houses at the Union stock yards and
may be considered standard for all
the great packing centers of this
country and since most American
wholesale markets are' supplied from
these centers the classification may
be regarded as standard for the coun-
try It should be borne In mind that
the classifications are thoee of the
wholesale meat trade and not of the
live stock market and that the
weights given refer to dressed car-
casses and cuts and in no case to Uve
animals
Carouse Beef—' This Includes both
full sides and quarters The classes
are steers heifers cows and bulls and
stags The classes differ not only In
sex but also In the uses to which they
are adapted
The grades within the classes are
prime choice 'good medium common
and canners The grades are based on
differences in form thickness finish
quality soundness and weight
"Native" carcass beef has sufllclent
finish to indicate grain feeding Is com-
paratively compact in form thickly
fleshed mature In proportion to age
and consists chiefly of medium to
prime steers heifers and cows of the
heavier weights “Westerns” are rela-
tively “rangy”- U form ‘’grassy"' In
- Beef Carcass
Cuts of beef: 1 X I round 4 S S loin
T rib S chuck S flank 10 It plate It
shank IS auet 1 hind shank t round
(rump and hind shank off) I rump 4
i loin end s plnbone loin S S flatbone
loin 10 navel 11 brisket UUtU
hind quarter 7 t 10 It It fore auarter
S back 7 10 piece 8 It 11 Kosher
chuck S 10 It It triangle a aitch-bone:
b rump-bone o crotoh d cod e chine
bones f "buttons" g skirt h breast-
bone r ribs V-’
color and general appearance coarser
in quality and inferior to "natives” In
finish consisting largely of common
to good cows and steers "Texas"
beeves are light weight car causes
"Butcher cattle" are those especially
adapted tp "butcher-shop" trade and
consists principally of medium to
choice heifers steers and cows
"Kosher” cattle are beeves that have
been slaughtered Inspected cleansed
and labeled In accordance with Jewish
rites and Include medium to choice
ENVIABLE RECORD OF HOLSTEIN
The Holstein cow has made such an
enviable record and la suoh useful
animal and Is filling bar place so well
that It will behoove all other dairy
breeds tq change the old order that
I
KNOWLEDGE OF
OF MEAT MARKET
and
steers eows and heifers "Distillers1
are steers bulls and stags that have
soft "washy” flesh and "high color
characteristic of 'cattle fattened ou
distillery slope
Beef Cuts— The "straight cuts" are
loins ribs rounds chucks plates
flanks and shanks
The grade of a cut of beef depends
upon Its thickness covering quality
and weight
Cured Beef Products — These are
barreled smoked and canned beef
Barreled beef Is packed In brine
The standard grades are extra Indie
mess extra plate regular plate)
Hog Carries
Cuts of pork: English oute — A !ong-eu
ham B long aide or middle Domestic
cute— t short-cut ham t loin I belly t
plcnlo butt 0 Boston butt S jowl
hock S fat back 0 clear plats A
back AAA aide A A plcnlo should
A shoulder butt A A long fat back
4 C 7 A rough shoulder R riba
packet common plate rolled boneless
prime mesa extra mess rump butt
and mess chuck beef beef bams and
Scotch buttocks
Smoked beef Is 1 cured In sweet
pickle dried and smoked It consists
of dried beef hams dried beet clodA
and smoked brisket beef
Canned beef Is sealed In tins
glass jars usually after partial: curing
and cooking It consists principally
of chopped beef beet loaf corned beet
and roast beef
‘ Diatlnct grades of hogs are recog
nised only In the packing and bacon
classes the former being based
weight and the latter chiefly
quality and finish a
Pork Cuts — The classes are hams
aides bellies backs loins shoulders
butts and plates and miscellaneous
these being determined by the parts
of the carcass from which they - are
made -
The grades and methods of grading
vary widely In the different classes of
cuts and involvs not only thsb
quality shape' finish and weight bnl
also the styles of cutting and metis
ode of packing used
' Tho Horse’s Collar '
See that each horse's collar la elan
each morning before putting It os
Prevention la worth the proverbial
amount of cure and consists lu care-
fully fitted collars
The use of pads Is largely a matte
of choice pads should be used only
with the smaller and lighter collars
when used In heavy work Galled
shoulders frequently result from the
use of a sweat-soaked pad or one
wet In a heavy rain '
Variety of Vegetables
Every home gardener should : at
tempt to have a liberal production of
a variety of vegetables throughout
the season This cannot be accom
pllsbed without planting In succee
slon -Peas beans - sweet corn end
many other vegetables should be
planted at Intervals of ten days to
two weeks
Big Apple Crops
In Ottawa county a Missouri mas
last fall sold $1840 of Jonathan ap-
ples from one acre while a neighbor
sold $611 worth of Bartlett pears from
three acres
now rules in breeding else they will
be outdistenced by the Holstein In the
big dairy race now being run in this
country As things stand now the
Holstein In thie raee to In' the load
about I to the throne
r
LUNCH FOR EVENING GUESTS
blmple Refreshments Easily Prepared
Without 8pendlng Much Money
or Effort
When girl friends drop in unexpect-
edly for the evening dainty refresh-
menta add much to the pleasure of the
guests without causing any great ex-
pendlture of either money or effort
Hot ohooolate-ls a favorite beverage
of all womankind and the truly hos-
pitable woman ie always an adept at
making it
To make hot chocolate allow one
ounce of chocolate to each pint of
liquid To make one quart put two
ounces of chocolate In a double boiler
with one pint of hot water Stir un-
til the chocolate Is melted then add
one pint of rich milk Beat and stir
rapidly until It bolls again Add three
tablespoonfuls of sugar take from the
fire and beat quickly Have the choc-
olate pot hot when the chocolate la
turned In and served with whipped
cream - If slightly thickened chocolate
is desired make a thin paste of two
teaspoonfule of cornstarch moistened
with milk and stir slowly Into the mix-
ture Just before It le taken from the
stove
Dainty sandwiches to serve with
the chocolate are made by cutting
white bread into thin slices and
spreading them with a paste made of
finely chopped pecan nut meats and
mayonnaise Lettuce sandwiches have
a leaf of crisp lettuce spread with the
mayonnaise as filling Butter tho
bread before using the filling - Some
hostesses keep a Jar of chopped nuts
or peanut butter on hand all the time
and eo are never et a lost when the
unexpected guest drop in Peanut
sandwiches are made by spreading one
slice of the breed thinly with butter
and the other with the peanut butter
Put together with Iettuee leaf
WILL DIVIDE PIE FAIRLY
New
Machine Invented
Cut It Into 8lx
Pieces
Which
Equal
Will
No more wll) the restaurant Romeos
wrangle because Florence the belle ol
Pie Jugglers shows partiality A
heartless machine has been Invented
that Insures peace In the lunch count-
ere of America by dividing every pie
into six equal parts with a mathemat-
ical precision that admits of no dis-
pute - The machine consists of a plate
with a Jointed handle curving over It
Depending from the handle are alx
knives arranged like the spokes of a
wheel on a spring device which gives
resiliency to the stroke The pie la
placed on the plate of the machine
and the handle pressed down The
knives divide the pie Into six pieces at
one blow and not only cuts each piece
exactly the same else but eaves the
time required to divide the pie with
an ordinary knife Hotels and res-
taurants will find one of these Imple-
ments indispensable
Southern Cake
One and one-half cupfula of auger
one-half cupful butter (scant) three-
quarter cupful of milk whites of three
or four eggs two heaping spoonful
of baking powder about two cupfuls
of flour sifted four times vanilla
Filling — One cupful of brown sugar
one cupful of white sugar one cup-
ful of milk butter else of a walnut
Boll all together (add butter when
nearly done) until it forms a soft ball
In water Take from the fire and add
one teaspoonful of vanilla one tea
spoonful of lemon chopped raisins
cherries (candled) citron and pecan
nuts Beat until creamy and spread
between the layers and on top
Bread Griddle Cake
On and one-half oups flour one cup
stale bread orumbe three teaspoons
baking powder one teaspoon salt two
tablespoons sugar one-half cup boil-
ing water three-quarters cup milk one
egg well beaten two tablespoons
malted butter Add boiling water to
the bread crumbs and let stand five
minutes Add the - milk lift together
thoroughly the flour salt sugar and
baking powder and add to the bread
mixture then add the egg and butter
Fry as griddle cakes
Basket Creams
Make a very short sweetened pi
crust roll thin and cut In squares
Bake them delicately and fasten the
two apposite corners together while
hot with a toothpick Borve filled with
wripped cream or any kind of filling
preferred and either hot or cold ao
cording to the kind of filling used
Nickel Cleaning
For cleaning nickel on ranges dll
piece of newspaper In clear bo lk
log water end rub tb nickel until
dry
Advertising t
Talks
HOW TO FIND AND KEEP TRADE
Newspaper -Advertising Best - and
Easiest Way but Must Be Done
In an Intelligent Way
"Newspaper advertising Is the best
proposition on earth If you work It
right” declared Edward P Trefs of
Chicago to the retail grocers of Iowa
at their convention in Cedar Falls
the other day ' '
"Tell the story In your own way
take plenty of apace to do It In and
keep at It A two-inch space away
down among the undertakers’ ads
once a week won’t bring you any-
thing "You must not forget that ' the
greatest and most Important feature
In all advertising and selling Is con-
fidence' You have got to have the
confidence of your community in
your goods and your service When
you advertise a brand of goods which
you know Is not reliable you are not
one whit better than the two ftory
man who robs your house and you
ought to be sent to the penitentiary
along with him If you are going to
compete with your neighbors you
have got to keep posted Read your
trade papers
“Don’t put an ad In the paper each
Monday or twice a week and expect
It to bring results You have got to
keep everlastingly at it and if you
keep at It and have the goods and the
confidence of the people and give
them service you can’t help being
successful The mall order house is
booming Its advertising Into your
community almost every day of the
year
k finely furnished store and e
good stock of goods won’t bring the
business You have got to keep ever-
lastingly at It In keeping the fact
that you have a store before the pub-
lic A good many of you are great
on drees parade but you are lame on
fight Keep your name before the
xommunlty Attend church once In
s while and Join a lodge or two
"There are two ways in which to I
find a customer the direct and the In-
direct way The Indirect way and
the one largely followed by business
men In the past and la being follow-
ed today by doctors or undertakers
possibly by men who wonder why
they are not a success That la the
Indirect way of finding a customer
Is trying to Impress yourself upon
the community that you need not
ever use any medium of advertising
in any way shape or form and hop-
ing that you will get people by and
by to come Into your establishment
and purchase goods
"Advertising is based upon two
great principles First to attract
and then to convince I have often
heard It said that this man was a
successful advertiser because be hap-
pened to have peculiar instinct It
does not require any more Instinct
to be a successful advertiser than It
requires a peculiar Instinct to become
a successful salesman But first of
all when a man goes Into a commu-
nity or opens up an establishment
or when he decides he Is going to In-
crease his business by finding a larg-
er number of customers he had got
to realize first that he must know
the community In which he lives the
kind of people who live there and
then he must realize too that tbere
le only one way to find the customer
and that la by making a plea or mak-
ing an appeal to the confidence of
the customer What will get the cus-
tomer’s confidence and keep It first
last and all tbe time should be the
great inquiry and study of the busi-
ness man
"Advertising ought to be persist-
ent Keep It up go at it all tbe time
You have noticed tbe signs along the
railroad crossing ‘Stop look and
listen" You' saw those signs tbere
last year and you will see them tbere
next year Tbe railroads have warn-
ed them and warned them but they
are not taking them down after sev-
eral warnings They are keeping
them there The fellow that stays
with the game ultimately wins out"
A Drop of Ink
A drop of printers' Ink
May make a thousand think
A single drop
May keep your shop
From getting on tho blink
A drop whsn hardly dry
Makes many people buy
It helps your bis
And therefore la
A goodly thing to try
Sound Bualnsso 8enso
Llttl Bobby Bender whose father
Is a promising tradesman not a hun-
dred miles from Mildew Court and
aa such never loses an opportunity
to descant upon the virtues of push-
ing yourself forward one day naked
his mother:
“May Lucy and I play keeping shop
In the front room?” -
"Yes” ' waa tbe asaent "but you
net be very very quiet"
“All right” said tbe youngster
"well pretend we don't advertise"
4
: WHEN TO FIGURE
ADVERTISING COST
By QEORGE S SANTA
"It costs nothing to edvertlea
— the expense lies in not adver-
tising” It has been said Every
business man who has ever done
any advertising at the rats of
ten cants to on hundred dollar
an Inch knows that there is a
cost In connection with adver-
tising He also knows that in
addition to paying his space rate
- thsr Is an expanse In preparing
ths advertising and buying such
eultablc Illustrations as are
needed
8tlll there Is truth In the
statement that was made at the
outset of this talk It all de-
pends upon whan you make your
estimate whether or not adver-
tising costs you anything It will
be granted that if you make
your estimate a soon as your
contract for the advertising
space Is concluded It will look
expensive But that I a short-
sighted policy ’
The proper time to estimate)
the cost of advertising la when
the year’s business has rolled
by and you hava before you by
the side of your outlay your
groa income It Is upon this
basis that advertising shows up
most favorably and justifies the
statement that the most expen-
slve thing you can do I not to
advertise
Te Illustrate suppose you are
a shoe dealer with a ten thou-
sand dollar atock How many
pairs of shoes will you have to
sell to make on hundred dol-
lars In profit f Comparatively
few considering the number In
your stock Yet there are hun-
dreds of shoe dealsra with a
ten thousand dollar stock who
apparently prefer to have their
shelves and their basements
present an accumulation of stale
styles rather than pay out ons
hundred dollar In newspaper
advertising To many of these
this amount expended In adver-
tiling would go far toward mow I
Ing tholr goods and turning into j
cash In hand shoes now allowed !
to gather dust and take up room
which belongs to stylos several
seasons mors modern
Think of advertising In this
light This Is ths only logical
vlsw In which to look at it
Don’t wisely wag your head and
say "Advertising’s too expen-
eiva for me" Rather aay to your- j
self "Haven't I been looking at
the elephant’ tall instead of tho '
whole elephant? Can I afford
not to advertise?"
THE AD THAT IS DIFFERENT
Conditions the Reverse of When P TV
Barnum Lived Although People
Still Llko tho Unique
Bessie L Putnam '
In speaking of advertising methods
P T Barnum once said: “I thoroughly
understand the art of advertising not ’
merely by printer's Ink which I have '
always used freely and to which I con-
fess myself ao much indebted for my
auccesa but by turning every possible
circumstance to my account It was
my monomania to make the museum
a town wonder and town talk” Bar-
num acted upon tbe premies that
people liked to be humbugged This
may have been true In the days when
people were hunting for the biggest
circus in the world But it le quit
the reverse now though some other
salient points are the same Tbe brick
man who mystified the crowd might -be
taken now ae a practical joke but
aa a rule people detest anything sa-
voring of the humbug or fraud
Yet they do want he unique the un-
usual They want things Bald In a
new way even If they are on the old
subject which has been sounded In the
ears for a generation They want he
words so arranged that theyNmay shed
a new luster upon the entire surround-
ings And there are so many ways of
presenting the same thought that the
permutations of language give a new
meaning to the most commonplace
subject
Modern advertising has this thought
constantly In view We no longer set
men at carrying bricks but we strive
by various other means to attract at-
tention Wo know that tbe business
man no longer enjoys being hum-
bugged — at least not during business
hours But he does enjoy the novel
though It must be genuine He will
listen with Interest to the old fltory
told In a new form but it must be
given In a bright manner Make your
copy "different” If you would make
it profitable Be clear concise origi-
nal In expression The skillful turn
may prove the dividing line between
success and failure
More Than Nam Necessary
"A newspaper Is not the place In
which to show a signboard Merely
printing the name of some article
without telling something about It
won’t pay
A good many advertisers have
failed because more force waa
spent upon tho making of the
promise than upon Its fuflllment
Good Goods Necessary
Advertising sells goods— hot then
you must havs the goods
’?
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Wilson, H. L. The Byron Republican. (Byron, Okla.), Vol. 12, No. 14, Ed. 1 Friday, June 23, 1911, newspaper, June 23, 1911; Byron, Oklahoma. (https://gateway.okhistory.org/ark:/67531/metadc1762178/m1/3/: accessed April 25, 2024), The Gateway to Oklahoma History, https://gateway.okhistory.org; crediting Oklahoma Historical Society.