Edmond Enterprise and Oklahoma County News. (Edmond, Okla.), Vol. 2, No. 8, Ed. 1 Thursday, May 17, 1906 Page: 4 of 10
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Edmond Enterprise.
riMllM kj Ma In M F JV
EDMOND, . - oklahoma.
1 TRADE AT IIOME."
PROBLEM THAT IS BROUGHT
HOME TO COMMUNITY.
NEW STATE NEWS
I Dr. T. W. Brewer has been ap-
■pointed a pension examining sjirgeon
at Lawton.
Why Do Mail Order Concerns Thrive
When Consumers Are Not
Benefited?—The Home
Advertisement.
! The potato crop In the vicinity of
Weleetka was damaged considerably
by the recent frosts in that locality.
1 The Coal Creek Power company has
been organized at Henryetta with a
capital stock of $10,000. It is pro-
posed to build a large power plant
i The secretary of the Tulsa com-
mercial club has been placed under
a salary that he may give more time
to the Interests of the city.
' Burglars last week entered the gen-
eral store of E. E. Lowry at Dawson.
Thirty pairs of shoes besides a large
quantity of hats, caps and general
merchandise was stolen.
1 The First National Bank of Tulsa
has been made the depository of the
Tulsa city funds, paying 4'1-3 per
cent interest
| Perry has Just voted a $30,000 bond
proposition to be used for building a
standpipe and repairing the present
waterworks system. This is the
second election held for this purpose,
the first having been declared illegal
by the bond buyers.
Tom Dancer, former city marshal of
Maud, who has been confined in jail
since last February upon the charge
of killing Ad Chambers has been ad-
mitted to ball. During an altercation
Chambers shot Dancer, who flually
killed his assailant
Territorial Superintendent Baxter
nnnounces that examinations for com-
mon school diplomas will be held at
all county seat towns on May 17 and
18. The regular examination for
teacher's certificates in all cities of
the first class will be held on May 31
and June 1 and 2.
I It has been announced that a double
passenger service will be installed on
June 3 on the Rock Island between
El Reno and Mangum. It is also ex-
pected that another train will be put
on the Enid and Anadarko branch of
that road about the same time.
The cornerstone of the new Odd
Fellows' home at Muskogee was laid
last week with appropriate ceremonies
conducted by the grand master. The
building as planned will cost $10,000.
Haskell Is preparing to vote on a
bond issue of $10,000 to build a school
house. The town is two years old,
has a population of Beven hundred
people and an assessed valuation of
$220,000.
Carl Osborne, the sixteen-year-old
son of Web Osborne, a Washita
county farmer, was Instantly killed
by the accidental explosion of a shot-
Bun, while hunting near Cordell. The
accident occurred In sight of hundreds
of passengers on a Frisco train, which
happened to be passing at the time.
The druggists of the two territories
held their sixteenth annual conven-
tion in Guthrie last week. Several
hundred druggists were in attendance.
The election resulted as follows:
President, Robert Scott, of Oklahoma
City; First Vice President, C. A.
Frailer, of Red Rock; Second Vice
President, C. P. Wlckmlller, of King-
fisher, Secretary and Treasurer, F. M.
Weaver, of Oklahoma City.
The Increasing volume of business
which is being directed from local
dealers to the big mail order houses is
threatening the prosperity of thousands
of country towns and cities. The busi-
ness of these big concerns is multiply-
ing at an alarming rate, and if the ra-
tio continues the ultimate demoraliza-
tion of business In many rural towns
Is a foregone conclusion, says Edward
K. Slater, food commissioner of Minne-
sota, in the Retailers' Journal, Chi-
cago.
Who suffers the greatest financially?
It Is the business men of the communi-
ty. Any disinterested person familiar
with the ins and outs of the business
will concede that the consumer is not
profiting at the expense of the home
merchant. If this were true the con-
sumer could not be blamed for taking
the best end of the bargain. For the
sake of the argument we will assume
that the consumer Is receiving just as
good treatment at the hands of the
mail order house as he does from his
homf1 merchant. The loss to the mer-
chant must be somebody's gain. It
follows, therefore, that the mail order
house proprietor is the only one who
Is benefited.
But the question naturally suggests
Itself, why does the business of the
mall order house Increase at such an
alarming rate if the consumers are
not being benefited? This is one of the
greatest arguments advanced by the
advocates of the mall order business.
The answer is found in thfe fact that
the purchaser responds to advertising
and he doesn't '.ike to do business with
a country merchant who went to sleep
soon after he opened up his business
and hasn't waked up yet. That is the
situation in a nutshell.
The business of the mall order
houses has been built up on advertis-
ing, advertising, advertising!
My department has been giving con-
siderable attention to groceries shipped
into the state fcv mall order houses.
We have been trying to place before
the consumers the fact that many of
these goods are illegal under our pure
food laws, and that this department
has no jurisdiction over such ship-
ments. We cannot punish such violat-
ors and thus protect the consumers,
as we are enabled to do when the goods
are sold inside the state. It follows,
as a matter of course, that this depart-
ment desires to see goods only pur-
chased through local dealers, so that
all consumers will receive the protec-
tion afforded by a strict enforcement
of our pure food laws.
The country merchant must do his
duty if he desires to compete with the
catalogue house. He must beat him
with his own weapon—advertising. He,
too. must have special prices on certain
articles If he wishes to hold the home
trade. Grocers and country merchants
who think they are so located that
they cannot advertise successfully
should study the subject of advertising.
There is probably no store, city or
country, whose business could not be
advertised successfully if the propri-
etor only knew how and has the nerve
and patience to do it. There are a few
country merchants in remote localities
who have mastered advertising so suc-
cessfully that mail order competition
does not bother them. This idea that
you have lived so long in a town that
everybody knows you and you don't
need to advertise is a mistake. This
very indifference to advertising, indif-
ference to doing business the way busi-
ness Is done In this day and age, Is
what has enabled the mall order houses
to grow from mere nothing ao great
concerns.
The merchant who can convince the
people of his section and keep them
convinced that his store is the best
place to buy this and that article will
not lose trade to the mail order house.
Of course, he cannot afford to get out
a catalogue as thick as a Bible, but he
can keep an advertisement in his local
papers and see that It is changed every
week, thus keelng new bargains con-
tinually before the public. He should
also have a mai'ing list and send out
a circular letter at least once a month.
Nothing Is more discouraging than
beginning an advertising campaign
Results are almost Invariably slow at
first. It takes pluck—you must keep at
it and master it.
Don't look upon your country news-
paper as an object of charity. There
is not a single country newspaper in
your state, with a general local circu-
lation, which is not able to give full
value for money received. The country
papers can help you solve this question
if you will give 'hem the chance.
SLEICHT-OF-HAND TRICKS.
The Flr t Simple Tricks Which Must
Be Mastered to Become a
Conjurer.
FORECASTING BIG FLOODS.
Most Destructive Inundation for
Fifty Years Accurately Foretold
by Weather Bureau.
Early In 1S97 telegrams were posted
In a hundred cities along the Missis-
sippi, warning the inhabitants to pre-
pare for tremendous floods. These
warnings, says J. E. W'atkins, In the
Technical World, went so far as to
name the exact date—sometimes two
or three weeks off—when the coming
flood would be at Its height, and even
stated the number of feet above low-
water mark the water would reach.
They were signed by the chief of the
weather bureau at Washington.
The inhabitants of Cairo, New Or-
leans and of the towns and cities be-
tween read these sensational messages,
looked out at the shrunken Father of
Waters flowing calmly along within
its banks and sniffed contemptuously.
They were not going to be scared by a
lot of fool scientists in Washington!
Only a comparatively few timid people
were at all alarmed or even impressed.
These went so far as to move their
valuable property up onto high ground,
and were well laughed at for their
pains. Even the newspapers took the
matter up, and scolded the govern-
ment for allowing the weather bu-
reau to frighten neerlessly a lot of
silly old women.
Finally the date set for the coming
of the flood arrived, and with It came
the water. The greatest flood for more
than half a century swept down the
Mississippi and overflowed more than
13,000 square miles of land. The main
streets of a hundred towns and cities
were under water; and, at some points
practically the only property not dam-
aged was that of the ridiculed people
who had heeded the despised warning
of the weather bureau. And it was es-
timated that property to the value of
$15,000,000 was saved, which would
certainly have been destroyed but for
the advance notice which its owners
had been wise enough to heed.
The young magician who would
entertain others with success must
start with or early acquire a cool
head, a capacity for untiring practice
and the ability to keep up a contin-
uous fire of explanation which does
not explain.
The cool head comes in time, of
course, with practice, and It is not
difficult to memorize and adapt to the"
progress of your work a good line of
"patter," so that the best of all re-
quisites Is—practice.
Palming is the foundation of all
good sleight of hand and Is the first
thing to learn and the last thing to
neglect to practice, says the New
York World. You will find In the
market many more or less expensive
machine illusions, but these are sel-
dom as effective as tricks performed
with little or no apparatus and with
such "properties" as you can borrow
from your audience.
The Straight Palm.—For the
straight palm take a half dollar or
an aluminum pocket piece of about
if the coin was actually there. Nevef
look at the left hand. i
The Wonderful Dollar.—With any
one or a combination of these sleighta
a number of tricks can be performed.
For Instance, you may say: "Ladlea
and gentlemen, this dollar that I hold
in my hand looks like an ordinary
coin, but it has some properties that
no ordinary dollar has. Would you
like to examine it?" You may pass
the dollar around for examination,
but the audience will discover noth-
ing mysterious in its appearance, for
it is a plain everyday dollar. After
you again receive the coin you con-
tinue; "It looks like an ordinary,
coin, doesn't It? I will show you,
however, that It is not. Behold, I
take the coin in my hand thus (appar-
ently take the coin in your right hand,
but really drop it in your left) —
French drop method. Now watch
closely and you will see that this coin
will go through solid bodies as well as
through thin air. See, I throw it
through my body and catch it back ol
me, thus." Make a motion of throw-
ing through your body, put your left
hand behind your Lack, then bring it
forth with the coin.
This, of course, will be easy, as the
coin has been snugly lying In your left
hand all the time. You may vary this
by saying that "it goes in one ear and
r-Jg 2.
J
Fig 4
S
HOW THE VARIOUS TRICKS ARE DONE.
Making a Dog Understand.
A dog understands "yes," and is
equally competen: to grasp the "no."
Outside of that he is all dog and fol-
lows his dog ways. He indulges in'nc
mental refinement and will not com-
prehend many of your changes of mood
or mind. Whatever you undertake to
teach, make It plain, simple and un-
changeable. It is a pity that he must
be taught not to Jump up on people
and compliment them with his caress-
es. He means well, but must be dis-
ciplined sternly into knowing that It Is
not good torm under any clrcunS-
stances. The discipline need not be
accompanied by any severity. A light
touch with a whip, if applied invari-
ably, will soon settle the matter. Some
kennel men adopt the plan of step-
ping lightly on the hind foot, and It is
perhaps the clearest way of conveying
the Idea.—Outing.
Modern Definition.
Professor—Suppose an irresistible
force should meet an immovable body,
what would be the result?
Student—A merger.—Judge.
the same size. Hold it between the
thumb and the middle and third fin-
; gers, as shown in Fig. 1. The little
finger and the first finger are to take
a graceful and natural position. Now
make motion as if you intended to
throw the coin, and as your hand
swings remove your thumb to its
I natural position, and at the same
time let the second and third fingers
press the coin half way down the
palm against the large muscles at the
base of the thumb. You must be
careful to let your fingers straighten
out before your hand ends its swing.
The Thumb Palm.—This method of
palming is a very safe one, and easy
of accomplishment, the only objec-
tion to it being that it holds the
thumb a prisoner. The coin is held
between the thumb and forefinger.
| Then, when the motion of throwing
is made, the coin is slid down be-
tween the fleshy part of the thumb
and palm. Fig. 2.
{ The Reverse Palm.—Stand with
your palm toward the audience. Hold
the coin (a small one) between the
tips of the forefinger and thumb, with
the edge lying against the side of the
middle finger. Now pretend to throw
the coin In the air and as the action
of throwing Is imitated the forefinget
is slid over the coin, the thumb re-
moved and the coin is thus made to
protrude at the back, between the
i first and second fingers, where it is
j invisible to the audience. Fig. 3.
The French Drop.—This is one of
the most useful passes In sleight of
hand. Hold a coin or any article be-
tween the forefinger and the thumb
j of the left hand. Then apparently
, take this coin with your right hand,
1 but instead of so doing let the coin
drop Into your left palm. Fig. 4. To
| dq^ this so it will not be noticed en-
J circle the coin (held between your
J left forefinger and thumb) with your
| right forefinger and thumb. As you
do this drop the coin into your left
; palm. The back of your hand con-
j ceals the coin in the act of dropping.
\ Immediately close your right hand as
comes out the other" (apparently plac«
ing the coin in one ear and taking it
out of the other). Or you may rub it
through a solid table, etc. If you wish
you may tell your audience to mark
the coin.
The Magic Hat.—Fig. 5. This is a
favorite with stage performers, as it
always takes well with an audience.
For this trick you should have a magic
wand. A black piece of wood about a
foot and a half long and a half inch
in diameter will serve as a wand.
Have concealed in your left hand
about eight half dollars. You can do
this easily and naturally by holding
the wand In the same hand.
Borrow a hat, taking it with tho
right hand, in which one half-dollar
is palmed. Transfer the hat from the
right hand to the left, so the crown Is
towards the audience and the fingers
containing the money are inside the
hat. (You will, of course, tuck the
wand under your arm, as it Is not
needed for the time being.) Then sud-
denly run up to one of your audience
in a surprised manner and say: "What
a queer place to keep money! I
thought that the Chinese were the
only people who kept their money
there."
As you say this, apparently take the
coin (that you have in your right
hand) from his ear. Flip the coin in
the air to show that it is a real one,
catch It, and then retire to the end of
the room In which you are giving the
performance and make a pass, a3
though throwing the coin through the
crown of the hat, but in reality palm-
ing the coin and letting one from your
left hand fall Into the hat. Shake the
hat to show that there Is really a coin
in the hat.
Then, after looking about the room
for a minute, say in tones of astonish-
ment: "My, but we should get rich
quickly here; the air is full of money."
As you say this, make a quick step
forward and apparently pluck the coin
you have palmed out of the air. Pre-
tend to throw this into the hat as you
did the other, letting another coin drop
from your left hand.
Tecumseh at the election held lilst
•week voted a $60,000 bond Issue to be
used in establishing a waterworks
plant for that city. Only eight votes
were cast against the proposition. The
city will also put in an electric light
plant of Its own In the near future.
| A toll bridge company has been or-
ganized at Choteau which will bridge
the Verdigris river near that place.
Work on the new structure has al-
ready commenced.
MISUNDERSTOOD DRUG LAW.
WHY, JOHNNIE!
prise at that place.
given five at res of land a
i Dustin has secured a wagon factory.
The Kirk wagon factory has made
arrangements to establish the enter-
The town has
and will sub-
ecribe for $7,000 worth of stock.
r
John T. Rutherford, forty-eight
years old, died at his home two miles
south of Broken Arrow from tho
effect of a kick in the stomach re-
ceived from a horse. Mr. Rutherford
was a piember of the Anti-Horse Thief
association which assisted in the fun-
eral services.
Much misapprehension appears to
exist among American patent medl-
| cine manufacturers as to a new phar-
macy act In the Transvaal, passed at
the last session of the colonial coun-
cil after a heated debate. It does not
restrict the sale of any medicine con-
taining poison, though the same must
be labeled "Poison." and country store-
keepers are not debarred from selling,
as hitherto.
Under an act passed a year ago all
| medicines containing poison must be
so labeled, and every chemist has a
list of the poisons In his store, so that
1 if the medicine companies doing busl-
; ness in the Transvaal do not publish
the formulas with each bottle sold
they are subject to prosecution; in
j truth, the chemist Is not permitted to
I let such medicines leave his store un-
der penalty.
If any of the following poisons are
found to be contained in a formula the
bottle must be labeled" poison:" Al-
monds, essential oil (unless deprived
j of prussic acid), belladonna and its
' preparations.
The purchaser must be known to
the druggist or have one who is
known to certify for him; he must
also sign his name and address, and j
the druggist must place his name and j
place of business upon the label. This |
law has absolutely rooted out the evil |
existing at Johannesburg, where China j
men could heretofore secure whatever
amount of opium they desired by
merely applying. For, if any can sign
their names, and even then, unless i
known to the chemist, they are un j
able to buy. However, it has not i
stopped the smuggling of opium into
the compound, and it is stated that i
the Chinese are still in that manner
able to procure the drug.
Getting Timid.
Assistant—That railroad official
wouldn't have pictures of his office
taken.
Photographer—Why not?
"Because I told him we couldn't do
it by flashlight, and would have to
make an exposure."—Baltimore Amer-
ica* v -
Now here is angry Johnnie,
He's thrown his pipe away.
Because he blew some bubbles,
And found they wouldn't stay.
—Detroit Free Press.
Stronger Ear.
The right ear is usually stronger
than the left
MOTHER GOOSE.
She Was a Real Character and Lived
in Boston Over Two Hundred
Ysars Ago,
"Mother Goos?" was a real charac-
ter of olden days and not a mere fancy
name, says the Detroit Free Press. As
Elizabeth Foster she was born in 1665,
and in 1693 she married Isaac Goose,
became a member of the Old South
church, Boston, and died at the ripe
age of 92 in 1757.
The earliest edition of her nursery
rhymes, which she used to sing to her
grandchildren, was published in Bos-
ton in 1716 by her son-in-law, Thomas
Fleet, under the title "Mother Goose's
Melodies." The greater part of her
Ufe was spent in a low, one-storied
house with dormer windows and a red
tiled roof, built much after the fashion
of an old English country cottage.
Dibden first used "Mother Goose" as
the title for a pantomime.
For Good Luck.
A triumphal arch of horseshoes was
included among the decorations at a
wedding at Flimwell. Sussex.
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Edmond Enterprise and Oklahoma County News. (Edmond, Okla.), Vol. 2, No. 8, Ed. 1 Thursday, May 17, 1906, newspaper, May 17, 1906; Edmond, Oklahoma. (https://gateway.okhistory.org/ark:/67531/metadc140275/m1/4/: accessed April 19, 2024), The Gateway to Oklahoma History, https://gateway.okhistory.org; crediting Oklahoma Historical Society.