The Daily Transcript (Norman, Okla.), Vol. 8, No. 137, Ed. 1 Thursday, September 30, 1920 Page: 3 of 4
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♦ *
•> V
Lower Profit end Greater
Volume Will Enable Local
Merchants To Move Stocks
Although drygoodi and clothl^ I^unt of the wllway congestion!
E th'y,\ , KradUu,111? hor «"- the fruit vi.tlnft
,"rn ri . i''"', ; oreient did reach the coiuum.r,
kroccrns will not hkvly change much little more of it might he i:-iM lie-
cause sui;.ir ;s too high for canniii
BUYS HOME AND WILL
MOVE HERE JANUARY
because they cannot be obtained
any price in some cast s at present
and the whole retail system is so un-
certain taht 'only probabilities car
be vouchsafed by Norman merchant
interviewed on the aubiect yesterday
By selling a much greater volum
« f goods and making a smaller pro
fit on each sale, retailers will be abb
to dispose of their goods at reducer'
prices and still make the same pros
yearly pi< fit, is the opinion of 1
! . Mi ('.til, general manager of tin
Mc( all department store. This me
thod is the modern trend in busines-
and all can employ it to much great
er advantage than they do ;it presen
to help meet the reductions in price
which will make losses of greater o'
lesser magnitude in all lines befori
the country returns to a more norma
conditions, he thinks.
Ginghams sold there at 39 cent:
when in many stores they are «|Uote«'
at 50 cents a yard is one example that
he citerl of the working of this prin-
ciple in his own case. The advantage
a merchant in a city of this size has
over one in a larger place is the rlif
fcrcncc in overhead expense such a?
rent.
Twenty Cents Overhead Here.
It costs Oklahoma City merchant
from 37 to 40 cents to sell a dollar'.'
worth of merchandise while McCall
asserted that their department store
considered themselves well off t<
have 20 cents expense in selling that
amount of goods' worth.
That most stores were fixed witl
reserve funds to tide them over tlie
inevitable slump in prices so tha
their loss can be endured without
being crippled, was the opinion oi
both E B. McCall and Cliff Turner
The situation is so uncertain that
drugs cannot be secured to meet thi
demand, because the jobbers am
wholesalers are afraid to stock up
Not many things can be obtained
from the manufacturer direct on ac-
count of the drug trust agreement
or some such reason was gatherci
from Rea Lindsay, manager of the
Lindsay drug.
Drug prices will eventually reduce
somewhat, although there is little in-
dication that lesser prices will be
appreciable before a year or oven
more, according to his survey.
Wouldn't Make a Guess.
Groceries will not drop much if
any at all. although guessing about
the condition of the foodstuffs or ices
now and in the future i n rather
riskv business, in the opinion of E
J. Simpson, manager of the Norm
Ca grocery.
Should applet or otlu-r fruits which
are rotting on the orchard tracts o<
New England and the northern states
reduce materially on the markets
they could not be shipped well on
I rnest M Denton of Walters,
| whose i real "University City
boostci '" as chronicled recently in the
Transcript, >e>terday purcl.ased lot-
5 and 6 in block 85, on West Co-
mac he, and will return about the first
of the year to make his home here,
our friends Tor the sympathy tendered
The little son, Kermit, has been
sutiering recently with an attack ot
J blood poisoning, and it was necessary 1
have .in operation performed last
Friday. The little fellow is recover-
ing nicely now, though, and probably
will {.'o home Saturday.
7-Room House
Near School
Here i> an excepti >ti:il I' U-
j;ain ill a liome ii! ■::'' > ' •
Seven room In >tt <■ v\ i 1 ll 1<'t
100x140 feet. Priced at
S.?250.
If at all interested in own-
ing a home let us show you
tlii- property.
Call phone now.
McUaniel & Matthews
Real Estate, Loans, Insurance
101 East Main Phone 21
it ! litis Simpson epitomized the
situation with a single example.
The small grocer operates on a
loser margin of prifit, works longer
ours and harder days lugging bar-
els, sacks, cans, counting beans and
• rune than any other class of men
n the retail business, often hardW
mowing whether' he is losing or
aining money, is the substance of i
report made by 1. J. Price, one <■!
he department of justice "flying
'quadroiis" which has been chasing
the profiteer recently.
Another Summer Yet.
That is something that Simpson
declared few people realize and every-
body ought to know.
A drop of 8-JO percent in the gents'
furnishings within the next six
lionths to two veais was the guess
>f Cliff Turner, clothing store maim-
er. Soring and summer will come
>efore the buyers, who must in most
cases purchase about that far ahead,
.vill be able to give the public the
KMiefit drop in factory prices.
All materials used in making suits
ia\e advanced from 125 to 580 per-
•ent sine 1915 it was shown by a
booklet of costs sent out to dealers
>y the house of Kuppcnheimer re-
cently. The reduction of prices nuist
' e very slow and gradual or the loss-
es to all concerned will be too great
o avoid a revolution or the most
terrible unrest conditions imaginable.
Turner thought.
F10BERT HELM, TWO
WEEKS OLD. IS DEAD
Little Robert L.,two-\veeks-old son
it Mr and Mrs. L. I). Helms, 427
West l.ufaula, rlied at 8:30 last night
from what was understood to have
been some disorder of the blood.
The funeral was held at the home
this afternoon at 3 o'clock, burial ser-
vices being read by Rev. Mr. 1\ M.
Warren, pastor of the Christian
church.
Interment was to be made at the
I. O. O. 1". cemetery north oi the city.
CARD OF THANKS
We wish to express our thanks to
us during the illness and death of our
darling Robert l.oren, also tor the ex-
pressions of love evidenced l>y the
beautiful floral offerings.—Mr. and
Mrs. L. D. llelms.
NOTICE K. OF L. & S.
All members o- the Knights and
Ladies of Security will pleasi mail
your September due> to nic, or leave
same at the office of the County
Judge.
ELI A SMALLEY,
utnoia
R oris
Sept 30 October 7-14-21-28
NOTICE OF SALIC OF REAL ESTATE
Notice is hereby given, that in pur.uan'-'e
Get. a Close-Up
Of course we want you to see tile Columbia
Grafonola. But above all else we want you to
luv.r it played. Then anil only then will you
realize v. hy it i; the choice i f musieiansjand of
those who appreciate correct tonal effects.
jT
Call at our store and get a close-up of this
beautiful instrument. Ask us to explain the
questions of tone and tone control. Ask us to
demonstrate why the straight tone arm allow s the
music todevelop fully and naturally. Don't fail to
a.-k for a demonstration of the JSTon Set Automatic
Stop. Never stops before it should. Always stops
at the very end. Nothing to move or set or meas-
ure. No other phonograph has it—no
other phonograph can get it. Be sure tQ
((J c; 11 and get this interesting and convinc-
ing close-up of the Columbia Grafonola.
Norman Music Co.
Dealers in
Columbia and Vitanola Phonographs and Waltham Pianos
OUR OFFICE I£ AT:
126 West Main St.
OUR TELEPHONE
NUMllliB IS:
501
Day and Night
What is
Cc-Operation?
Xoah Webster's definition:
" I he association, or collective action
ol persons lor their common benefit,
c pecially in an industry."
I'ach imlividi'.il niember of our or-
ganization realizes to the fullest ex-
tent the true and exact meaning of the
win d.
< o■operation, as we interpret the
word, not only involves the rendering
ol the best service thai js humanly
possible, but also to supply our cus-
tomers with correct information,
whereb\ each individual customer
and the communit\ w ill be benefited.
Personal Attention to
Every Customer
( all on its at any time and we will
demonstrate our meaning of co-oper-
ation.
Oklahoma Gas &
Electric Co.
FRANK CARDER, Manager
i.rter ( N K 1 4 >. and 1
>.'i y able to
Cic-orge Is. Wi'li.nn*
lat'<l July
ii!'l 'against'
-rrsl (lie! e<
1 at s pe: e: I f ...n t
i 11 tli." furl
ier sum of (Hi ;,tto
nd costs of
suit taxed at S12.25,
.eruiiiK. 1
will on Mondav. ..\„v
920, at til
hour of 10 o'clock
..id date,
Otirt house
•
ounty ancl
state, offer for s.,!c
.. the bight
I bidih r for iv -h. sa
c.nilH'd \>r
)|ierl>, so mini. t.
ill sati-ifv
iid jiidninent, with int
suhjee
to Slid prior mortgafl
Wnness „
y hand, this 29th day
11. 1 )udl-
v. attorney for i laitUit
COMPARE THE
VALUE OF YOUR
HOME TO THE
INSURANCE
POLICY
>-t> of building materia
r have advanced full)
cent in the past lew vc
you kept
tire
tectum oi
nient? <
your lion
carry. I)
your
with replace-
Jtnpare the value of
!• with tlic policy yun
it place you at ea^c?
Don't wait—call and see about it
now.
A-Tent for standard old line
companies.
F. O. MILLER •
With Giles-Weir Investment Company
"Don't Worry
! lave Thai 1 ,ast
Serge Suit
and
'' v':-v '■
v|. • •■•-- m :
"■ {<&&<;■-,- \
4-v-
It may not he ncce-sary to Inr
a new dress or uit it yon look
through VOCK wardrobe closely.
W e can be of service to VOL .
too.
Our cleaning and pressing service ha.-,
proven most economical and . .iti: iyin;; to
many Norman ladies—a^ it will to you.
Try it.
VINCENT CLEANING CO.
JOL. VINCENT, Manager
118 West Main Phone 281
m .
"sr&$W!
V*T.
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You will find displayed for your conven-
ient inspection a wonderfully complete as-
sortment of Rugs. Ranging from small sizes
suited lor odd corner- up to room sizes, in a
variety of patterns and colors that enable
you to choose just exactly what you need to
match vour lurnishiiiys.
I he prices we quote are in keeping with
quality.
( oine see the large 1 display of rug- ever
shown here before.
MEYER & MEYER
LIFETIME FURNITURE
220 East Main Phone 67
\ " . sv - ;
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The Daily Transcript (Norman, Okla.), Vol. 8, No. 137, Ed. 1 Thursday, September 30, 1920, newspaper, September 30, 1920; Norman, Oklahoma. (https://gateway.okhistory.org/ark:/67531/metadc114458/m1/3/: accessed April 25, 2024), The Gateway to Oklahoma History, https://gateway.okhistory.org; crediting Oklahoma Historical Society.